The people behind '5 ways to Health & Fitness'?

The '5 Fun Ways to Health and Fitness' is a set of guidelines, about Nutrition and Physical Activity, developed by Kellogg Australia and a working party of experts in nutrition, physical activity and children's health.   Kellogg have been working since 1999 to develop and promote messages to achieve a healthier and more active life for all Australians, especially children.